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Connecting products to an e-commerce system

• 2-3 minutes to read

In this topic, you will learn how to connect a product in Product Information Management to a product in a storefront in an e-commerce platform.

Product Links

In the Product Information Management approach, you use product links to connect products to storefront products. Within one product , such as Business Cards, you can create several links to various products in the storefront. You select options and their values for each link. For example, you can add the product link Regular Business Card, which includes all the values and all the options. You can also add a new product link called Vertical Business Card, where only vertical options will be available.

To add a new link, navigate to Products, click the ellipsis, and select Edit, and then click Links > Add link. The Add link dialog box opens. Input a link name, select a storefront in the Storefront list, and then select a product in the Storefront Product list.

In the options boxes, you can select values, which a product will have in the storefront.

In the Creating products article, you can select the Allow multiple selection checkbox for each option. If you select this checkbox, the options will be defined as Preselected in the product link. If you don't select this checkbox, the option will be defined as Default.

Let's consider all the checkboxes in the options.

The Include checkbox defines the options, which are available for customizing. For example, you can add two product links to several products in a storefront. In the Regular Business Card product link, you can select all the Include checkboxes. As a result, all options and their values are available to select. In the Vertical Business Card product link, you can include only Vertical values in the Orientation option. So, the customer can select only the one vertical orientation. If all the values are included, the Default value will be selected as a default value in a storefront.

In the case of multi-select options, the Include checkboxes also define the values, which are available for customizing. If you select an option as Preselected, this option will be selected as a default value for a product. If you select all the values as Preselected, a product will be filtered by both of them. If needed, you can select several options or not even one. Consequently, all values of these options are available for personalization, but designs are not filtered by them.

Testing the connections

You can verify the connections both in BackOffice and in your e-commerce store.

In BackOffice, select a product, click Edit > Links, click the ellipsis, and then select Preview.

When a new window opens, you can see a three-step editor. In the Variant Selector step, select the option values. In the Editor step, you can personalize the product. In the Approval step, you can download a PDF file with proof images and confirm this design.

Now, your products are on the storefront, and you only need to define their SKU.