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Customer's Canvas Blog — e-commerce

Enabling online product personalization for Shopify storefronts: challenges and opportunities

Enabling online product personalization for Shopify storefronts: challenges and opportunities

E-commerce is playing a larger role than ever in the business strategies of printers large and small. This isn’t much of a surprise considering all the benefits that the online sales channel has to offer. Online storefronts help businesses reach a broader audience and save time and labor when processing orders. Although these pros are clear, there is a long journey from the idea of starting an online print shop to actually receiving orders.

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Implementing custom web-to-print personalization workflows

Implementing custom web-to-print personalization workflows

There is no shortage of options when it comes to web-to-print software. This niche has been developing for well over a decade. However, if your project requires a unique personalization workflow or a nonstandard product offering, your options on the W2P market may suddenly become very limited.

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Customer’s Canvas brings online personalization capabilities to WooCommerce users

Customer’s Canvas brings online personalization capabilities to WooCommerce users

The Customer’s Canvas online editor can be integrated into any online application, thanks to its robust API. However, implementation requires extensive programming resources that are not always available to some printers. To make the integration process easier for these customers, our team is developing several plugins for the most popular platforms. Today, we are thrilled to announce that the Customer’s Canvas plugin for WooCommerce has joined our growing list of third-party integrations, alongside the Shopify plugin.

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5 questions about web-to-print Ecommerce applications answered

5 questions about web-to-print Ecommerce applications answered

What began as a simple tool for creating basic business cards years ago have now evolved into full-fledged editors for creating various types of products with complex designs. This shift is occurring as printing companies and marketing providers have finally come to the understanding that web-to-print technology allows them to diversify their offering and adopt new product categories with a relatively small investment, as well as better serve customers and increase their satisfaction level. In this blog post, we answer five commonly asked questions about web-to-print implementation.

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Shopify Storefronts for the Printing Industry

Shopify Storefronts for the Printing Industry

More and more companies all over the world see the Internet as a major marketing and sales channel these days.

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